Memory foam was developed and first used by NASA scientists to give protection and relief from the immense pressure of G-Forces that astronauts experienced in space craft during lift-off and re-entry. The key feature of memory foam that makes it remarkable when compared to traditional mattresses is its internal structure made up of millions of Visco-elastic open cells that give it its unique properties. These highly sensitive cells respond to the bodies temperature and weight by moving around and moulding to the unique contours of your bosy to provide unsurpassed comfort and support.
Traditional mattresses can often be in the cause of aches and pains, especially in the back and neck areas. This is due to uneven distribution of weight and poor alignment of the spine when the human body is lying in a relaxed state. Our Pureflex range provides one of the most effective ways of relieving the pressure build up that leads to this misery. The matresses work to prevent aches and pains by distributing your weight evenly and eliminating pressure points. When relaxed your body sinks gently into the memory foam and the material responds to your natural body head by softening and moulding to the exact profile and contours of your body. Due to these remarkable properties our range of mattresses and pillows can help to alleviate all kinds of symptoms including back and neck pain, aching joints, sciatic pain, arthritis, rheumatism and circulatory problems.